Guest

Growing with Technology Awards

ColorQuick

ColorQuick

Operational Excellence - First Runner-Up Winner Operational Excellence
First Runner-Up


URL: www.colorquick.com
Location: Pennsauken, N.J.
Employees: 7 full-time, 6 interns, and 1 part-time employee
Executive Sponsor: Mark Weiss, President
Cisco Products: 1600 Series Router, Linksys Wireless G Access Point, Linksys Etherfast Cable/DSL Router

Companies spend tens of thousands of dollars to advertise in magazines, so their concern about how the ad looks on the printed page is understandable. Thus, the process of sending out what are known as "page proofs" is an important, though time-consuming process. ColorQuick has figured out a way to compress this process down to as little as 10 minutes. The Web-based system allows graphics coordinators to create a page proof online and see almost immediately how the ad will look on a page and determine if changes need to be made to the layout. ColorQuick maintains a digital library of customers' ads and current publisher specifications, which boosts customer loyalty; its acceptance of credit cards online for each job not only eases ColorQuick's own bookkeeping and debt-collection hassles, but also allows for international transactions.